Archive for January, 2010

31
Jan

Helpful Marketing Discussion and Resources 2010-01-31

  • Google brings "Click to Call" to Mobile Ads – http://ow.ly/11OWp #
  • Online fraud down in 2009 – http://ow.ly/11wdB #
  • 5 Social Media Myths for business – http://ow.ly/10I9A #
  • Social Search coming to a Google near you – http://ow.ly/11prD #
  • Five Application Marketing Trends – http://ow.ly/10rJb #
  • Use demo's to increase sales. – http://ow.ly/10gOY #
  • Real time search and your business – http://ow.ly/10rI9 #
  • New Apple tablet is finally official and called the iPad – http://ow.ly/114jJ #
  • 13 Tactics to make Social Media Work harder. http://ow.ly/10gLV #
  • Google Reader allows you track ANY website now, even without an RSS Feed! – http://ow.ly/10AoS #
  • #HootSuite helps you keep your social media campaigns organized! http://hootsuite.com #
  • comScore says global search marketing grew 46% in 2009 – http://ow.ly/ZJmM Can we expect this trend to continue in 2010? #
  • Email Marketing Trends in 2010 – http://ow.ly/ZJ0l #
  • @Gelie when you take a better pic of me:) in reply to Gelie #
  • Earlier I linked an article relating to Location based tweets find it's way to Twitter. Here's the path it took and why! – http://ow.ly/ZMSq #
  • Location based Tweets finds its way to Twitter! http://ow.ly/ZLrN #
  • It's one thing to have a Social Campaign, but how do you manage it? http://ow.ly/ZIXw #
  • The importance of Conversion Rate Optimization (CRO). Is 2010 the year it becomes mainstream? http://bit.ly/641KBF #
  • PPC Alert – Click fraud reportedly up to 25% of all clicks! http://bit.ly/5i8Qal #
  • Sitting at Paradise Bakery ready for a day full of meetings! #
  • Testing my own branded Tweets! #
  • Ready to start 2010 with a bang! #
  • @CRMDialer does your system work with vTiger? #
  • @AFRCNAPPRL in relation to what? It is a pretty big topic:) I love it, it is what I do! #
  • Implementing our new CRM. What a time consuming task! #
  • @idowebmarketing got a grade of 99.1/100 on @grader. Check it out: http://twitter.grader.com/idowebmarketing #
  • RT @enpointetech Moving From Self-Hosting to Cloud-Hosting Reduces Risk | En Pointe Technology Blog http://rt.nu/jqkg6x #
  • Social Media declared a success for business growth – http://bit.ly/5eY5xO #
  • Message: "Email Marketing & SEO at Rates You Won't Believe" – http://grsnip.com/JSOW #
  • RT @emarketer B2B Marketers to Increase Social Spend – eMarketer http://bit.ly/5eQ87I #
  • RT @emarketer Small Businesses Look to E-Mail and Social Media – eMarketer http://bit.ly/937hfa #
  • About to follow up with the connections made from the NetworkingPhoenix.com event! #
  • Preparing for NetworkingPhoenix.com event tomorrow and finishing email newsletter introducing our email marketing and web hosting solutions! #
  • @NSCC Thanks for making it to the event! It was a great time. Looking forward to the grand opening next week as well. #
  • Speaking to hundreds of people on seo and social media at 130 and again at 6pm. Come by sir speedy if you are in Scottsdale today! #
  • Working on presentation this Thursday for Sir Speedy's SEO/Social Media seminar. Over 400 people expected to be in attendance! #
  • Working on brochure to introduce email marketing and web hosting services. #
  • @yBCmels Absolutely – jmcgill@seorchers.com. Thanks! in reply to yBCmels #
  • @yBCmels Saw your HARO request and am interesting in providing SEO insights. #
  • @GrowMap Thanks! SEO Book has a free application if you want to get into a little more link detail – Check it out: http://bit.ly/44m1fe in reply to GrowMap #
  • I'm selling LanceStop.com at @flippa, have a look: http://bit.ly/4c7FuH #
  • Increase your company's productivity – read more about it here: http://bit.ly/2s3fIT #
  • Playing with this new Twitter app: http://cotweet.com Very handy for those that have multiple accounts and/or client accounts to manage. #
  • Just added myself to the http://wefollow.com twitter directory under: #phoenix_az #seo #webmarketing #internetmarketing #onlinemarketing #s #
  • Reading up on Google Wave. Should be a game changer. #
  • Optimizing content for our newest client: En Point #
  • RT @mashable HOW TO: Get Started with Google Wave http://bit.ly/H25Ue #
  • Working on a blog overhaul for http://www.idowebmarketing.com #
  • @yBCeditorial No problem! I look forward to assisting. #
  • Top 10 SEO Scams and How to Avoid Them: http://bit.ly/1YhV7d #
  • @GaryLaPointe good to know, thanks! #
  • Is it just me or did this last iPhone 3.1 OS update not really add anything of value? Where is MMS, and more importantly…tethering?! #
  • Just finished an SEO and Social Media seminar for the CEO Round Table at Executive Forums. #
  • Reading Being in Balance by Dr. Wayne Dyer. Highly recommend! http://bit.ly/v3od5 #
  • I just setup @EzineArticles to tweet my newly published articles: http://Twitter.EzineArticles.com/ #
  • Anyone else leveraging Law of Attraction in their business?? #
  • Had a great time meeting with everyone at the NetworkingPhoenix.com event! #
  • Stop by our table at the NetworkingPhoenix.com signature event tonight! #
  • Hoping to see some friendly faces @ this evenings N. Scottsdale Chamber Meet and Mingles! #
  • Anyone have any social media success stories they'd care to share? #
  • SEO and web related terms – http://bit.ly/Puaju #
  • Creating SEO Service Agreements for two prospective customers. Always a good thing! #
28
Jan

Theming Thursday – Joomla Business and Corporate Themes

Theming Thursday is a weekly feature on the “I Do Web Marketing” blog dedicated to various themes that you can use for your business or personal website. Every Thursday will have a different choice of themes, centered around a particular CMS. For the foreseeable future, we will be highlighting Joomla and WordPress related themes, as well as email templates. These themes are available for purchase and provide your website with a fresh, modern look and feel that is desired by your website visitors, which will lead to hire conversion rates. These will not be the end all be all of conversion and SEO, but they will point you in the right direction.

I have hand-picked the following three Joomla business and corporate themes for you to check out:

Joomla Business and Corporate Theme #1
joomla business corporate theme 1 Theming Thursday   Joomla Business and Corporate Themes Themes theme template joomla corporate business ————————————————————————————————————–

Joomla Business and Corporate Theme #2
joomla business corporate theme 2 Theming Thursday   Joomla Business and Corporate Themes Themes theme template joomla corporate business ————————————————————————————————————–

Joomla Business and Corporate Theme #3
joomla business corporate theme 3 Theming Thursday   Joomla Business and Corporate Themes Themes theme template joomla corporate business ————————————————————————————————————–

Stay tuned to next week Theming Thursday edition as I will be rolling out three more hand picked themes for you to utilize. Do you have recommendations or themes you’ve developed? What do you think of the themes I have handpicked?

Be sure and subscribe for the latest web marketing strategies and updates!

gravatar Theming Thursday   Joomla Business and Corporate Themes Themes theme template joomla corporate business Justin McGill is a web marketing professional and runs a successful Small Business SEO Firm. He is the founder and CEO of SEORCHERS (read: [surch-ers]) - a local web marketing firm specializing in organic search engine optimization (SEO) with a focus on converting visitors into clients. He is available for SEO Consulting and now you can connect with him on Google+!.
21
Jan

Theming Thursday – Best WordPress Business and Corporate Themes

Theming Thursday is a weekly feature on the “I Do Web Marketing” blog dedicated to various themes that you can use for your business or personal website. Every Thursday will have a different choice of themes, centered around a particular CMS. For the foreseeable future, we will be highlighting Joomla and WordPress related themes, as well as email templates. These themes are available for purchase and provide your website with a fresh, modern look and feel that is desired by your website visitors.

I have hand-picked the following three wordpress business and corporate themes for you check out:

WordPress Business and Corporate Theme #1wordpress business theme Quanix 1 Theming Thursday   Best WordPress Business and Corporate Themes wordpress themes templates professional premium corporate business ————————————————————————————————————–

WordPress Business and Corporate Theme #2wordpress business theme koncept 2 Theming Thursday   Best WordPress Business and Corporate Themes wordpress themes templates professional premium corporate business ————————————————————————————————————–

WordPress Business and Corporate Theme #3wordpress business theme web explorer 3 Theming Thursday   Best WordPress Business and Corporate Themes wordpress themes templates professional premium corporate business ————————————————————————————————————–

Stay tuned to next week Theming Thursday edition as I will be rolling out three more hand picked Joomla themes for you to utilize. Do you have recommendations or themes you’ve developed? What do you think of the themes I have handpicked?

Be sure and subscribe for the latest web marketing strategies and updates!

gravatar Theming Thursday   Best WordPress Business and Corporate Themes wordpress themes templates professional premium corporate business Justin McGill is a web marketing professional and runs a successful Small Business SEO Firm. He is the founder and CEO of SEORCHERS (read: [surch-ers]) - a local web marketing firm specializing in organic search engine optimization (SEO) with a focus on converting visitors into clients. He is available for SEO Consulting and now you can connect with him on Google+!.
08
Jan

An Introduction to Latent Semantic Indexing (LSI)

In the early days of the internet, search engines ranked websites based upon simple keyword density. Sites that contained higher percentages of a given keyword appeared higher on the search engine rankings than sites that had fewer incidences of that word. The problem with this method, however, was that it allowed website builders to stuff their sites with keywords in order to achieve a high ranking while providing low quality content. Internet users were the victims in this scenario since they would have to search through many links before finding one that provided the content they were looking for.

In order to combat this problem, new algorithms were developed that allowed search engines to search websites for content quality rather than just looking for specific words or phrases. This method of searching, known as latent semantic indexing, allows sites with quality content that use keywords in a more natural way to rank higher than sites that stuff articles with keywords but provide poor quality content. In other words, search engines now evaluate articles by considering the quality of the content rather than simply the incidence of keywords, more as a human would.

For the average website owner, this means you should build your site around a particular theme rather than simply trying to achieve a specific keyword density. You should use not only that specific phrase, but also similar phrases arranged in a natural format. Search engines rank your site by comparing it to other sites on similar topics and analyzing the related words in order to determine how helpful the content on a particular website is likely to be. If you use only one keyword or phrase, the search engine will have a more difficult time determining what the topic of your website is and you’ll be less likely to receive a high search ranking. There are obviously a ton of other factors involved when giving their rankings, but you want as many things going in your favor as possible!

Understanding latent semantic indexing allows you to provide content for your site that seems natural to you while at the same time making sure you can be found on the web. It’s still a good idea to determine a keyword for each article on your site. However, rather than trying to work the keyword in wherever possible, you can write in a natural style while still keeping your overall theme in mind.

Be sure and subscribe for the latest web marketing strategies and updates!

gravatar An Introduction to Latent Semantic Indexing (LSI) LSI Latent Semantic Indexing Keyword Language keyword density Justin McGill is a web marketing professional and runs a successful Small Business SEO Firm. He is the founder and CEO of SEORCHERS (read: [surch-ers]) - a local web marketing firm specializing in organic search engine optimization (SEO) with a focus on converting visitors into clients. He is available for SEO Consulting and now you can connect with him on Google+!.
07
Jan

A New Year Means New Goals

I hope everyone had a great holiday season! It was a flurry towards the end of the year for us at SEORCHERS, as we conducted our planning for 2010, and continued to fill up the pipeline with potential customers looking forward to 2010.

Around Christmas time I was featured on www.SmallBusinessBranding.com. They compiled a traffic generating ebook, which you can find here:

http://www.smallbusinessbranding.com/pdf/traffic.pdf

It is free, so I highly suggest you take a look at the great tidbits of information offered within that ebook.

Stay tuned tomorrow, as I will be making a post for the first time in a little while.

There will also be a new segment featured here at the I Do Web Marketing blog, that discusses the latest themes available for wordpress, joomla, email templates, etc. I will be highlighting some of the themes that have caught my eye, have SEO functionality, and lead to a great first impression for your visitors. Stay tuned to the Theming Thursday segment for that as well.

Here’s to a successful 2010!

Be sure and subscribe for the latest web marketing strategies and updates!

gravatar A New Year Means New Goals Justin McGill is a web marketing professional and runs a successful Small Business SEO Firm. He is the founder and CEO of SEORCHERS (read: [surch-ers]) - a local web marketing firm specializing in organic search engine optimization (SEO) with a focus on converting visitors into clients. He is available for SEO Consulting and now you can connect with him on Google+!.