I Do Web Marketing

This is a guest post by Ron Davis a freelance blogger.

Having caught up with Twitter and facebook to get unique visitors in November, the social network Google plus is now a must for bloggers. A recent study from seomoz proves that Google plus is influencing search rankings and it will be the ranking factor of 2012.

So having a blog with Google plus friendly is most important to get high SEO advantage. To make your blog Google + friendly I suggest some interesting plugins to associate your WordPress blog with Google plus.

1. Google Plus Widget

It’s an easy to use plugin which allows you to add Google plus profile badge with photo and Google plus button in sidebar. It makes easier for user to add you in Google plus their Google plus circles.

2. Google+ Plus WordPress Widget

Display your latest status updates and activities from your Google plus account to your wordpress sidebar. It allows your readers to know what you are doing in Google plus.

3. Google Cards

A simple plugin that will add your Google plus profile widget in sidebar displaying photo and no of followers you have in Google plus. It uses caching to store your Google plus profile data to eliminate checking Google+ on every page load.

4. Wp Plus One – Advanced

It adds an advanced Google plus one button to your blog post which allows readers to plus one our article they read. This plugin has variety of options such as button position, visibility, count style, +1 redirect, +1 button JavaScript and you can also make your own custom G+ one button.

5. WP PlusOne this

Variant of Wp plus one, this plugin also familiar with many blogger. It’s just another plugin which adds Google plus one to every post and page.

6. Scriptrr Google Profile + widget

Plus scriptrr, is a online tool that will generate widget scripts to display Google plus profile in sidebar. Now they made it as a readymade plugin to make easier for you’re to add it in your blog.

——————————————————————————————————————————-

Author bio - This is a guest post by Ron Davis. He is a freelance blogger and a passionate social media marketer, who is currently working on the site – Gravity forms discount code.

Be sure and subscribe for the latest web marketing strategies and updates!

Justin McGill is a web marketing professional and runs a successful Small Business SEO Firm. He is the founder and CEO of SEORCHERS (read: [surch-ers]) - a local web marketing firm specializing in organic search engine optimization (SEO) with a focus on converting visitors into clients. He is available for SEO Consulting and now you can connect with him on Google+!.

This is a guest post by Noel Addison Agnote of NDIC.

Web development industry has been around for decades. And all these years, many client-web designer relationships are ruined because both parties failed to meet the expectations of one another. Sometimes the web development team who are responsible to accomplish the job could not grasp what their client wants for the project. Most often, the business owners would come up with impossible requirements and demands that the assigned development team cannot render without making the website look ridiculous and appear like it has been created unprofessionally.

If you wish to have a good online presence through a website, your first step to take is find the most qualified and trusted web development company to create your website. Whether you are dealing with a professional web designer or a freelancers having misunderstanding and problems with the team you hired is inevitable. These problems often lead to frustration, waste of money and time on both parties involved.

One of the major problems that most businesses come across is that they don’t exactly know how much building a website for their business would cost. Unfortunately, there is no standard rate that web development companies can follow when it comes to pricing every project. Certainly, there are so many things to consider in determining the price of a website like the platform that will be utilized, whether a custom drawing would be required, and the timeframe for the project that the client has set.

To prevent this problem from happening, make sure that you make the web development company that you hired understand just how much you are willing to pay for the creation of the website for your business. And since most business owners are not really aware of the price for the website that they want, it would be best that they start asking for the price or quote of the project. You can ask people that you know who have already built a website for their business or you can post your question on forums that are related to web design. You can also contact web development companies online and ask for quotations.

Know all the things that will be involved in the project and how much it would cost. Expect that the more pages you want for your website, the higher the cost would be. Moreover, better anticipate for higher charge if you desire for a more knotty and complex website design.

Web development is not just about design and how it was built. It also includes security matters. Just if you are not aware yet, let me inform you that the Web is populated by troublemakers who simply love destroying the web and the websites residing in it. These people are not doing it for money they just feel that devastating the web is a fun activity to do and consider it as a plain game or exercise. Hence, you have to ensure that your website is secured. Also, have the web design company conduct a regular back up process. So that even if your server gets hacked, you can effortlessly bring your site back and running again in no time since you restored all the necessary files backed up.

Also listen to what the web development has to say, remember that they are the ones who knows more about the technicalities of web development process. Let them educate you about how the project will be done. Furthermore, the company might need your participation in the process of building the website, be cooperative. Constantly ask for the opinion of other webmasters whatever the web development team is proposing. There are companies, thought they are legitimate, who only wants to get money from their clients and would offer for a website redesigning even if it is not actually needed.

Noel Addison Agnote is a writing enthusiast and an online marketer. He is a part of NDIC, Santa Barbara’s premiere web design and web marketing firm. Visit NDIC to learn how to establish a good online presence for your business.

Be sure and subscribe for the latest web marketing strategies and updates!

Justin McGill is a web marketing professional and runs a successful Small Business SEO Firm. He is the founder and CEO of SEORCHERS (read: [surch-ers]) - a local web marketing firm specializing in organic search engine optimization (SEO) with a focus on converting visitors into clients. He is available for SEO Consulting and now you can connect with him on Google+!.

This is a guest post by Steve Pronger, a Business Analyst for SEO Works.

Make your marketing dollars stretch further with these seven free small business online marketing strategies.

Small business online marketing is one of the most cost-effective ways to promote a burgeoning company, build their brand image and boost sales. For a business that doesn’t have a bricks and mortar site, a website may be their main sales funnel and source of sales supplemented perhaps with telephone or email sales. So without further ado, here are five free ways you can improve your bottom line on a budget.

Search Engine Optimisation

When you run a Pay-Per-Click campaign, you are paying every time someone clicks through to your website but indexing your website on search engines is free. Hiring an SEO company should be seen as an asset to your business not a cost but if you feel you cannot afford to hire an online marketing consultant when you first launch your business, you can read marketing blogs, watch seminars and educate yourself on the SEO process.

Google Places Optimisation

Google Places is a free small business online marketing product ideal for companies that do not have a web presence. With the launch of Place Search late last year, Place Pages started to blend with organic listings in search results. Pages can be optimised by adding business details, hours of operation, a keyword-rich description, and so on. You can also add images and videos to your page, upload seasonal menus and sales brochures.

Social media networking

Social media marketing is another economical way to promote your business without a huge initial outlay. Creating accounts on social networks such as Facebook and Twitter, is free and it’s an excellent source of pre-qualified leads for your website. The premise behind social networking is to value and give advice rather than openly promote your business. It’s best to get a dedicated person to monitor and update your accounts daily.

Off – page profile (link building and citations)

An essential component of Search Engine Optimisation is maintaining your off-page profile. When you have back links from quality and relevant websites to your site or you citations on quality and relevant websites, this is seen as a validation or ‘vote’ by Search Engines and can boost your ranking significantly. Put half an hour minimum aside per day to work on your citation or link building activities to reap the rewards of a higher ranking.

Online reputation marketing

Every small to medium business irrespective of what industry you are working in to be aware of what their clients and customers are saying about them in the virtual world. This is critical for companies in the tourism industry such as hotels, restaurants and bars. A small business should put together an ORM strategy together so there is a written company line and policy on how to respond to negative and positive reviews.

Website design

You may not be able to afford a new website design but you can make small changes to your website such as uploading high-quality images of your products and services. The saying that ‘an image says a thousand words’ applies well to small business online marketing. Look at elements such as your copywriting to see if it is current and relevant, test your call to actions and landing pages, add testimonials (see below) and so on.

Testimonials and reviews

People like to buy from businesses they think are credible and trustworthy and one of the ways you can earn trust is by adding testimonials and reviews to your website. It is best to have a dedicated landing page and add this to the navigation with a search-friendly URL. Testimonials are a very effective online marketing tool for small businesses – remember to get authorisation to use them on your site and campaigns.

A small to medium company may not have a lot of money to compete with the big boys and larger competitors in the offline world but the internet makes it a more level playing ground. By setting aside time and resources and thinking outside the box when it comes to small business online marketing campaigns, you can outrank, outperform and outwit your business rivals without making a huge dent in the advertising budget.

Steve Pronger is a Business Analyst for SEO Works, a leading Australian Search Engine Optimisation company.

Be sure and subscribe for the latest web marketing strategies and updates!

Justin McGill is a web marketing professional and runs a successful Small Business SEO Firm. He is the founder and CEO of SEORCHERS (read: [surch-ers]) - a local web marketing firm specializing in organic search engine optimization (SEO) with a focus on converting visitors into clients. He is available for SEO Consulting and now you can connect with him on Google+!.

This is a guest post by Noel Addison Agnote of NDIC.

Creepy Self-Promotion

You know the climactic part of every movie where the prey is chased by the criminal or monster everywhere they go.  The victim attempts to hide everywhere to escape from the villain but the monster would always appear right on their face. Most businesses care so much about branding, want to be noticed and leave a great impression on the web. Well, there is nothing wrong about branding. In fact, it is an essential factor in building solid foundation for an effective marketing strategy. However, when you overexert your branding efforts you give a bad impression to your visitors and made them feel that everything is just about you, you, you and you. And nothing scares your visitors most when you bombard them with things which basically represent you.  So limit your advertisements or any direct self-promotion. Instead, reach out to your audience by educating and giving them information related to your niche. Reaching out to your audience is different from haunting them.

Despicable Web Navigation

People hate waiting. Poor website navigation could discourage potential clients. Website is a great representation of your business and it is expected to instantly send the message to your target audience as they land to your page. A good website should have a good and consistent navigation. It is essential in building an accessible and usable website.

Loathsome Content Layout

Content and layout is very important in a website. It is the primary reason why users visit your page and come back. Your content layout has to be simple so it will be easier for you to modify things once you wish to do some changes in your site. It is also recommended that you use readable and legible fonts so people can effortlessly read your content. Furthermore, it is necessary that you choose the right color for you website. Your choice of color must give your visitors a good impression and aid your website in relaying the information to your visitors.

Outrageous use of images and animations

Anything that is too much is not good. Too much images and animations in your websites could be annoying for your visitors. Yes, using images gives additional appeal to your website and grab the attention of more visitors conversely it could create distraction to your readers. Moreover, animation and flash are great to capture attention yet it affects usability of the website. It slows down the loading time of a website and scares away potential clients.

Dreadful Music on Website

Music is soothing and good but not for your website. Background music makes your website look unprofessional and lessens the credibility of your business. Also, not everyone have the same taste in music. Maybe the music that you have added in your website pleases you but it might abhor other people. If you think the music is really needed for your website, for example you are owning a music, personal or band web site make sure that your visitors have the option to pause or stop it from playing.

Noel Addison Agnote is a writing enthusiast and an online marketer. He is a part of NDIC, Santa Barbara’s premiere web design and web marketing firm. Visit NDIC to learn how to establish a good online presence for your business.

Be sure and subscribe for the latest web marketing strategies and updates!

Justin McGill is a web marketing professional and runs a successful Small Business SEO Firm. He is the founder and CEO of SEORCHERS (read: [surch-ers]) - a local web marketing firm specializing in organic search engine optimization (SEO) with a focus on converting visitors into clients. He is available for SEO Consulting and now you can connect with him on Google+!.

A web developer should strive to maintain high page load times for his or her websites.  A fast loading website can boost the time a visitor stays on your site and the likeliness that  he or she is willing to engage on your site, whether it’s  a purchase, download,  completed form or advertisment click.  Additionaly, search engines like Google have indicated that a website’s load time is one of many  factors used to rank a site in the result pages.   So it really goes without saying then that you should engage in file management practices and other hosting options in order to cultivate a more streamlined website that satisfies your visitors and keeps your rankings and revenue intact.

File-Based Page Loading

File compression is your first mode of action to remedy those achingly long page loading times. Although Gzip is a popular file compression tool, it was alleged to actually contribute to a slow loading time.  As a result, here are five alternative tools to really compress your files allowing your website to load more quickly:

1. Dojo ShrinkSafe – By caching CSS and JavaScript files, this tool compresses the files to smaller file sizes with the help of variable name crunching.
2. Google Closure Compiler – This tool effectively compresses your data, and in doing so, checks for any errors in the code.  You can be sure of eradicating any syntax errors that may harm your website’s overall loading scheme.
3. Packer – This JavaScript file compression tool is equipped to guide you on effectively compressing and decompressing your website’s files.
4. YUI Compressor – This tool is notable for being one of the most efficient JavaScript file compression tools, complete with safety features and effective compression measures.
5. JSMin – If you want to retain variable file names for consistency (especially for name-sensitive scripts), this safe compression tool lowers file size very safely.

Once you have compressed your files, page loading time will most definitely improve.  This will allow your visitors to navigate through your website without the issue of loading time.  With the impatience present in each web surfer, complying with loading time standards is integral in obtaining high page ranking.

Server-Based Page Loading

You may experience slow loading times not just due to file compression, but also the nature of your hosting plan as a whole.  Shared web hosting plans involve a server with other accounts sharing resouces (bandwidth, CPU, disk space, RAM, etc.) which can cause quite a few loading troubles.  Since your data capacity is shared among other accounts, you may experience downtime and even slow loading processes, especially if they’re running heavy scripts.  With dedicated server hosting and VPS hosting, you can eliminate the hassle and obtain optimal loading speeds whenever you see fit.

• Dedicated Server Hosting – Dedicated server hosting allows you to have control of your very own server and its resouces  However, this can be expensive to maintain because of your server’s isolation from others. But, for page loading purposes, dedicated server hosting can be the most beneficial, especially for online businesses.
• VPS Hosting – or Virtual Private Server hosting, is an intermediate type of hosting between dedicate and shared.  With VPS hosting, you will be granted specific space on a server, where your files are “virtually” separated from others.  The partition allows page loading time not to be compromised, allowing effective data transfer.  Because of a technically shared server experience, VPS is generally cheaper compared to dedicated server hosting.

In analyzing your company’s overall bottom line, the hosting plan you pick should reflect the amount of data you need.  Web developers are looking toward revolutionizing page loading time, because it plays a very important role in determining visitor conversion and page ranking. In that respect, it becomes wise to choose a dedicated server hosting plan or a VPS hosting plan over a shared hosting plan in order to cultivate effective loading time.  After all, keeping your files hot and ready to load when needed is important in the Internet highway.

Brian Flores is a SEO and copywriter for InMotion Hosting, one of the top dedicated server providers in the country. He works with a team of awesome writers to post useful tutorials on WebHostingHelpGuy. You can follow him on Twitter @WHHG_InMotion or @BrianAFlores.

Be sure and subscribe for the latest web marketing strategies and updates!

Justin McGill is a web marketing professional and runs a successful Small Business SEO Firm. He is the founder and CEO of SEORCHERS (read: [surch-ers]) - a local web marketing firm specializing in organic search engine optimization (SEO) with a focus on converting visitors into clients. He is available for SEO Consulting and now you can connect with him on Google+!.

This is a guest blog post from Wes Towers, a loyal reader of the I Do Web Marketing blog who operates Omnific Design.

As a trained graphic designer who moved into web design in 2000, I known our clients in both fields are looking for the same result. They want a design that is not only attractive but engaging and functional especially when it comes to website design. The reason is obvious, an appealing website catches the eye, sustains attention and causes a response. I want to be extremely clear here, beauty is not the only aspect of good web design. If you want a great web design, you must consider usability, structure and accessibility.

Proper coding should be a given, in any website. Sadly, most website coding I look at is riddled with errors which would be hurting not only the way the site displays in some browsers but it would also be having a massive impact on the search engine optimisation.

Code Semantics… Huh… How can that help?

Now for a little techy stuff. If you are not a coder, stick with me on this. You should be able to pick up enough info here to ensure your website coder knows what he is doing.

Make sure you use proper code semantics within your website. One of the best things about using semantic code is it performs well when it comes to search engines. When search engine spiders crawl your web pages, they don’t look at it like humans do. They rely on the code, text and formatting to understand what is important within a web page. Give them what they want and structure you code right. These spiders do their best to learn more about your site through the tags contained in the codes. For example, you MUST use header tags <h1> and <h2> so the search engines understand these are heading and can easily identify what the page is about based on words used in headings.

Semantics are also responsible for the accessibility of your website. If you follow the basic principles of code semantics as well as accessibility, you will be able to structure your content so humans and search engines can both understand your content. You should consider people with special needs when having a website coded. For example, there are speech browsers for the blind and the Alt tags for images are incredibly important here.

In a nut-shell, code semantics allow you to have cleaner code. This means your download time will be faster because the size of your page files will be smaller. If you are a web designer who is not dependent on WYSIWYG programs for web design, then using semantics for your coding is the best recourse for you when it comes to updating and editing your website.

Graphic Design Melbourne specialist, Wes Towers invites you to learn more about marketing, branding, graphic design and web design and how they can help in your business. Check out www.omnificdesign.com.au for more resources and free ebooks.

Be sure and subscribe for the latest web marketing strategies and updates!

Justin McGill is a web marketing professional and runs a successful Small Business SEO Firm. He is the founder and CEO of SEORCHERS (read: [surch-ers]) - a local web marketing firm specializing in organic search engine optimization (SEO) with a focus on converting visitors into clients. He is available for SEO Consulting and now you can connect with him on Google+!.

Small businesses juggle a lot of balls when it comes to meeting customer needs and maintaining a storefront. A website just adds another level of responsibility that many consider to be unnecessary. After all, if you’re a local bed and breakfast, do you really need a website that makes you visible to the entire world?

In today’s market, however, businesses must understand that their customers have come to rely on the web for far more than just shopping. It’s also their first go-to place for information about sales, pricing, store hours, contact information, and much more. Let’s take a look at some ways maintaining a website for your small business can help you up the marketing ante and draw in new clients.

●      Become Visible

Nine out of ten shoppers go online to find information and compare prices before they head to the store. That means that if you can’t be found online, 90% of your target audience has already eliminated you from the competition. Building a website makes you visible to those consumers, even if you don’t sell your products online. You can also use your website to showcase special promotions or events that will be happening in your store with the goal of increasing exposure and attendance at these events.

●      Expand Your Reach

Sure, you may be a local bed and breakfast, but chances are you serve people from all over the country who come to your area for some rest and relaxation. Putting your business online makes it possible for people to find you as they’re researching local businesses in a particular area, enabling you to reach far more people than would otherwise be possible through traditional marketing methods.

●      Let Google Work for You

Remember those 90% of shoppers who go online to find product and service information? Most of them are using Google or another search engine to do it. Without a website, mentions of your company, if they exist at all, will be buried several pages deep in the results. By building a company website and optimizing it, you’ll boost your Google rankings and be more likely to attract the attention of your target audience. It’s like getting free advertising.

A business website is just as important as a telephone to your target audience. Without one, you appear unprofessional or just not worth the time it takes to find you. When you use a website to promote your brick and mortar store, however, you earn both the attention and loyalty of customers you might never have reached any other way.

Be sure and subscribe for the latest web marketing strategies and updates!

Justin McGill is a web marketing professional and runs a successful Small Business SEO Firm. He is the founder and CEO of SEORCHERS (read: [surch-ers]) - a local web marketing firm specializing in organic search engine optimization (SEO) with a focus on converting visitors into clients. He is available for SEO Consulting and now you can connect with him on Google+!.

With the release of Google.tv, small business owners and internet marketers are starting to wonder what this means for their websites. This leads many people to ask, “What SEO techniques are used for Google.tv?”. The truth is that normal SEO techniques will hardly change from things website owners had to do before.

Some initial effects people might see from new Google.tv users is traffic. Google has yet to really launch its name as a household brand, even with the release of Google.tv. However, if it becomes increasingly popular, this will allow people to comfortably search from their sofas instead of their computer chairs. What this could mean is an increase in search engine traffic over the next few years as Google.tv becomes more popular or competing products are made. Unfortunately, this could give false traffic impressions, as these people could easily be surfing instead of generally looking for something specific.

The biggest effect Google.tv will have on website owners is site optimization itself. Website owners will have to focus on the user experience while also making sure the Google search engine likes their website. This will mean that the site owners will most likely have to change the look of their website while maintaining normal site optimization such as the use of headers, keywords in bold, and using other keywords or LSI.

However, there are some extra things website owners will have to do now outside of changing their website to get traffic from Google.tv users who are not using Google’s search engine. Most people using Google.tv will be using apps. These apps will allow people to use social networking sites like Twitter and Facebook on their television. So for anyone who is not currently using social networking to get more traffic to their website, now is the time.

Website owners should consider making pages dedicated to videos. Google.tv will be able to show high quality flash videos. Videos are often on top of the search engine results as well for the majority of keywords. Optimize a page for Google and users and imbed one Youtube video on the page. Using normal SEO techniques to these pages will allow your video webpage to be featured at the top of Google results. This is important because people will be more inclined to watch videos than read text while using their Google.tv.

It is wise to offer users a version of your website that is Google.tv friendly. The website will have to be able to be seen from a distance. Easy navigation along with images and big headers are a must. Also remember that light or white font on a dark background is more visible on the tv than its counterpart on the computer. Make use of HTML5 and Flash, increase font sizes, and shorten paragraphs. The Google.tv website has examples of company sites who are optimizing for Google.tv.

So as far as SEO techniques to use for Google.tv, standard SEO techniques apply. But remember to enhance the user’s experience of your website. People won’t stay on your website for long if you have it optimized for computer visualization. Remember to also establish your presence on social media networking sites.

Be sure and subscribe for the latest web marketing strategies and updates!

Justin McGill is a web marketing professional and runs a successful Small Business SEO Firm. He is the founder and CEO of SEORCHERS (read: [surch-ers]) - a local web marketing firm specializing in organic search engine optimization (SEO) with a focus on converting visitors into clients. He is available for SEO Consulting and now you can connect with him on Google+!.

Although web design is a creative profession, there are rules within which this creativity has to be contained. The site you’re designing has to be standardized not just because it should be viewable with any kind of browser and conform to other written and unwritten policies of the web, but also because it has to be tailored according to the needs and preferences of those who use it the most. There are some sites that demand a greater amount of customization than others – corporate sites that exist only for PR purposes and to provide general information can be designed according to the whims of the owners and/or the designer; however, when you’re designing a site that sells services or products, you need to ensure that it’s the users of the site who are most comfortable with its design.

• The first and foremost aspect of importance is that of security – if you don’t provide a secure and trusted portal through which customers can pay for goods and services using their credit cards and bank accounts, people are never going to return to your online store. The thing about the Internet is that there is a great deal of anonymity involved; so to establish your credentials, it is essential that you build trust in your customers. And the only way to do this is by providing a safe portal that they can use to shop from the comfort of the homes.
• E-commerce sites must be tailored to shoppers’ convenience, and buying products must be easy – if they cannot find product information easily, if adding and removing products to and from the shopping cart are not straightforward tasks, and if links and buttons are not clearly visible and marked unambiguously, they are likely to go to the next e-commerce site to continue their shopping. So if you don’t offer products and services that are unique, you must ensure that you differentiate your site and offer quality as a unique aspect, one that converts the online equivalent of window shoppers into regular buyers.
• Sites that sell products must have pictures that are of good quality, sometimes featuring the product from different angles – shoppers like to know what they’re getting before they click on the payment link. However, photos increase the loading time of a site, so you need to find the ideal compromise between the quality of the pictures and their loading time if you want your visitors to enjoy their shopping experience.
• I’ve seen some e-commerce sites that adopted dodgy practices when it comes to price – the price on the product page is different from the one shown on the checkout page, and if the shopper doesn’t double check, they’re in for a surprise when they receive their credit card bill. While pricing display and policy may have nothing to do with website design, when a site adopts spurious practices that are bordering on unethical, it reflects on every aspect of the site, right down to the design.
• And finally, search options must be clearly defined on a good e-commerce site – the main advantage when you shop online is that you can do so from the convenience of your home. And if you don’t facilitate easy search options so that shoppers can find what they’re looking for, you’re bound to lose visitors and the site is bound to lose customers.

Each site has different creation rules, most of which are unwritten but must be implicitly understood and followed. And when it comes to e-commerce sites, if you goof up, it means you lose out on more than just traffic.

By-line:

This guest post is contributed by Bailey Digger, she writes on the topic of web design degree programs . She welcomes your comments at her email id: Baileyd@webdesigndegree.com.

Be sure and subscribe for the latest web marketing strategies and updates!

Justin McGill is a web marketing professional and runs a successful Small Business SEO Firm. He is the founder and CEO of SEORCHERS (read: [surch-ers]) - a local web marketing firm specializing in organic search engine optimization (SEO) with a focus on converting visitors into clients. He is available for SEO Consulting and now you can connect with him on Google+!.

Today, my company launched ExpandYourWebPresence.com. It is a web builder program for people looking to have a website that can actually produce results.

Small business owners understand the importance of balancing the various aspects of managing a company while remaining within budget and providing quality customer service. For those just starting out online, creating and managing a website can seem like a daunting prospect, especially when added to the day to day demands of running a business. Those without extensive knowledge of web design may feel as though the world of e-commerce remains closed to them unless they’re able to pay big bucks for help. There is another alternative, however. Businesses looking for web experts that can help them with website creation and design can find the expertise they need at a price they can afford when they use a web builder such as Expand Your Web Presence.

Expand your Web Presence takes the hard work out of website design while still giving business owners the flexibility they need to build a site that presents their company in the best possible light. Clients can choose a theme and provide the content, leaving the rest of the work in the hands of design experts. The team at Expand Your Web Presence will optimize the website for conversions and will include search engine optimization techniques to help make each site as prominently visible as possible on the web. Each client will receive technical support, design assistance, and optimization services geared toward web traffic generation and conversions included in the low monthly fee.

Every great website relies on design elements including content, keywords, image placement, and effective calls to action in order to attract site visitors and give them an enjoyable online experience. With Expand Your Web Presence, businesses will see all of these elements incorporated strategically into their website for their most effective overall design. Want to add a video, create an image gallery, or upload a form? Need to add weekly blog posts or change featured products? Expand Your Web Presence can take the content you provide and incorporate it into your site quickly and seamlessly.

Businesses that already maintain a website may be ready for a face lift. Expand Your Web Presence can help them pinpoint and improve design elements that contribute to the bounce rate or to lost customers while also generating more traffic through proven search engine optimization techniques. They can also help improve security features and build or change forms. If conversion rates leave something to be desired, Expand Your Web Presence will help improve usability, optimize landing pages, and perform periodic updates in order to keep customers on task and encourage them to complete desired actions.

Whatever web design projects businesses encounter, Expand Your Web Presence offers the expertise necessary to build a custom website, provide excellent ongoing service, and keep monthly fees affordable.

Be sure and subscribe for the latest web marketing strategies and updates!

Justin McGill is a web marketing professional and runs a successful Small Business SEO Firm. He is the founder and CEO of SEORCHERS (read: [surch-ers]) - a local web marketing firm specializing in organic search engine optimization (SEO) with a focus on converting visitors into clients. He is available for SEO Consulting and now you can connect with him on Google+!.