24
Oct

3 Examples that Show Online Marketing Continues to Grow Exponentially

There continues to be new reasons nearly everyday to choose online marketing and social media strategies over any other form of marketing for just about all businesses. The United States continues to be the leading example of what will follow in most other markets, and definitely markets like Australia, Europe, Latin America, and even more [...]

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19
Oct

Build Relationship, Trust and Brand through Social Media

This is a guest blog post written by Noel Addison Agnote of NDIC. Social media is a great channel of communication in this modern day. It is a great means of reaching out to people, exchange thoughts with whom you already share a relationship and continue to develop a harmonious relationship with people, which is [...]

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17
Oct

Why Online Education is Going Mainstream and What it Means for Internet Marketers

This is a guest post from Dean Vella of the University of San Francisco. If you are interested in providing a guest post, please contact me. Education has been strongly impacted by the transformative power of technology. Technological advances have made online learning more robust, and it’s clear that this path to higher education is [...]

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03
Oct

Why You Need a Company Twitter Account

This is a guest post from Sachin of Web Profits. If you are interested in providing a guest post, please contact me. There is little wonder why social media applications like Twitter are becoming legitimate communication tools that can be used to engage with various stakeholders including members and industry associations. They have a lot [...]

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29
Sep

5 Steps To Building A More SEO Friendly Blog

This is a guest post from Brendan Egan of Simple SEO Group. If you are interested in providing a guest post, please contact me. Bloggers around the world know the importance of getting their blog and blog posts ranked on search engines.  While some bloggers depend on referral traffic from other websites to deliver their [...]

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27
Sep

What Does it Take to Work in Online Marketing?

This is a guest post from Sachin of Web Profits. If you are interested in providing a guest post, please contact me. Many people do not realise how big of an industry social media marketing, online marketing and other related professions, such as SEO (search engine optimisation) have become. Getting educated for these industries is [...]

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16
Aug

Top 10 Reasons to Use SEO: 2011 Edition

This is an update to the original list I wrote a couple of years ago. I felt it was necessary to update this list as a number of statistics and sources are outdated from that post. So, without further ado, here is the 2011 version of the top 10 reasons to use SEO: #10 – [...]

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09
Aug

Measuring Your Online Marketing Strategy: Bringing It All Together

In part 1, part 2, and part 3 of this series, we talked about how to measure your online marketing efforts and specifically what metrics and tools you should be working with for your SEO and social media campaigns. But in order for this information to be meaningful, you need a concrete strategy with clearly [...]

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04
Aug

Measuring Your Online Marketing Strategy with Social Media Metrics and Tools

Having discussed the metrics and tools best suited to understanding the success of your SEO strategy in Part Two of this series, it’s time now to turn our attention to social media. You can approach social media ROI by seeking to determine how well your customers are engaging with you through various outlets. Social Media [...]

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30
Jul

Measuring Your Online Marketing Strategy with the Right SEO Metrics and Tools

As we discussed in Part One of this series, measuring the success of your online marketing strategy depends on understanding the differences between ROI in traditional marketing and ROI in the online world. When it comes to your SEO strategy, your ultimate goal is of course generating traffic that leads to conversions, but in order [...]

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