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Jun

Using Google Local Business Center

Many business owners know that Google Local Business Center is a great way for companies to reach potential customers. Google recently changed the name of this center to Google Places. The basic set up of Google Local Business Center has not changed, but there are several new features. Google Places has made improvements to their customer help by providing updated guides, information on new features, and more contact information for people having problems with the site. They are also offering webinars and a help forum.

Even if you don’t have a website for your small business, you can still use Google Local Business Center to help promote your business on the internet by claiming a listing. Listings provide basic information about businesses such as location, opening hours, reviews, payment methods, and special offers. Adding pictures and video of your business are also good options to increase your listing’s advertising power. Update as much of the information as you can in order to make your business stand out from the other companies that have very little information. It is very simple to claim your listing and to create one if one doesn’t exist yet. Just open a Google account and enter in the basic information of your business. Then you need to verify that you are the business owner and your listing will be posted.

Keywords are absolutely essential when using Google Local Business Center. Customers who are searching for your business’s products and services are going to use certain terms in search engines. You want your business to be one of the first ones named so it will attract the most attention, and the way to do this is through search engine optimization (SEO). You need to have a a listing that is optimized for keywords so that the search engines will rank it higher than other websites with less optimized descriptions.

After you’ve set up your listing at Google Places, move on to Yahoo!, Bing, Yelp, and Yellow Pages. Once you have all of these in place, be sure and ask your clients for reviews! Link them to your places page and make it as easy as possible for them to do. If you’re able to offer some type of a reward for doing so, even better! A keyword optimized listing that has several reviews will go a long ways towards improving your ranking in the localized results.

Need help with this? Visit www.googlemaplisting.com and SEORCHERS will be able to manage this listing for you at an affordable $50/mo.

Be sure and subscribe for the latest web marketing strategies and updates!

gravatar Using Google Local Business Center google places google map listing google local business center Justin McGill is a web marketing professional and runs a successful Small Business SEO Firm. He is the founder and CEO of SEORCHERS (read: [surch-ers]) - a local web marketing firm specializing in organic search engine optimization (SEO) with a focus on converting visitors into clients. He is available for SEO Consulting and now you can connect with him on Google+!.

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comments

11
  1. June 27th, 2010 | park central hotel new york cityNo Gravatar (1 comments) says:

    thats really good new name with some effective changes..
    yes i do think that Google Local Business Center is a great way reach potential customers…effective keywords helps in almost every way to get traffic..

  2. July 6th, 2010 | Rommel from business mailing listNo Gravatar (1 comments) says:

    Nice update. Even before when there are no changes has been than to Google Local Business Center it is has been a great help for all business owners local or international. I’m sure many business owners will be much happier with this news.

  3. July 9th, 2010 | Car BrokerNo Gravatar (1 comments) says:

    It is very informative article. Google Local Business Center is one of best way to promote your business.

  4. July 10th, 2010 | MikeNo Gravatar (1 comments) says:

    I have used google places. It is not bad. It does get you some promotion. Every little bit helps
    Mike´s last [type] ..Youtube to Mp3

  5. August 7th, 2011 | Kevin Royster from Business CashNo Gravatar (2 comments) says:

    This article shows you had a very good grip on your industry. In the latest google panda update google places are now given priority over website listings on page one of the search results.

    The value of SEO for google places just went through the roof!

  6. August 8th, 2011 | Justin McGillNo Gravatar (146 comments) says:

    Thanks Kevin – I tend to agree:)

  7. August 23rd, 2011 | John Paul Dauber from San Dimas homes for saleNo Gravatar (1 comments) says:

    Great post Justin! Yes I agree that Google Places is a big help for local businesses especially those that have no websites of their own. Thank you for sharing how beneficial is Google Local Business Center!

  8. August 25th, 2011 | Robert from PurchaseMailingListsNo Gravatar (1 comments) says:

    Great post!…Google will give your site more authority because they know it is a real business, giving you better search engine ranking for your keywords. Thanks! purchase mailing lists.

  9. September 29th, 2011 | Jerryl from Toilet PaperNo Gravatar (66 comments) says:

    Thanks for sharing this information. This new updates in google is very helpful to some business that does not have a website. Maybe this is applicable to all dental clinics as this type of business caters only customers locally.

  10. November 7th, 2011 | Dan from weathervaneNo Gravatar (1 comments) says:

    Any small local business needs to read this article. Great insight on some simple tips :)

  11. November 9th, 2011 | Karen from karaoke free downloadNo Gravatar (13 comments) says:

    Local Business Center has been great for small business. For the past years, it’s very hard to advertise online for our local business. A small printing press has a hard time looking to advertise online to visitors locally but with this new updates in google, small business could success.

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